How to build a brand cheaper, faster and more profitably using ChatGPT, Tiktok and Amazon...

From anywhere in the world without ever touching a product

STEP 1: WATCH THIS VIDEO (BOOKMARK IT FOR LATER)

The next step unlocks in...

Step 2: Apply to get our 1on1 support building a brand

Our Results

Proof That You’re Only One Decision Away From Changing Everything…

Let’s show you how we’re helping people like you do the same.

$0 to $5,000,000 in 3 YEARS: How he sold his brand

Inside Ben’s Journey:

Watch how Ben scaled from zero to $5M/year and sold his brand for millions, using the SAME system you’re about to learn.

  • The moment Ben realized his small Amazon brand was worth millions — and the exact steps he took to attract the perfect buyer

  • The niche, luxury angle, and viral trend that took him from zero to $5M/year in 3 years — and how you can spot a market like it

  • Why Ben ignored the gurus and instead built a lean, expert-led team from inside the HonestFBA community (and how that made all the difference)

  • How he used the ‘Halo Effect’ that multiplied sales and boosted his valuation

  • Why he started on Amazon (smart move)… and why staying there would’ve cost him the exit

  • If he had to start from scratch today: the 3 things he’d do differently — and the one thing he swears you must get right from Day One

Inside Tim’s Journey:

Watch how Tim went from years of dabbling… to $35,000 in his first two weeks selling on Amazon — with his very first product

  • How he went from selling heaters out of a U-Haul to building a real brand — and the mindset shift that made everything click

  • The simple product research move that revealed a 133% trending niche — and why sourcing outside China gave him an unstoppable edge

  • Why “safe” advice would’ve cost him everything — and how taking a calculated big swing made $35K land in his bank account

  • The $10,000 mistake he made during launch — and the 12-hour fix that 4X'd his conversion rate overnight

  • How tapping into the HonestFBA network shaved months off his launch timeline — and what he learned that most Amazon sellers miss

  • The branding secret that let him own the niche visually — and the emotional moment a stranger raved about the product he built from scratch

  • Why this $35K launch is just Phase 1 — and how Tim is already gearing up to dominate DTC, TikTok, and retail next

0 to $35,000 in 2 weeks (his 1st Amazon product)

Tom's 1st Amazon Product Made $47k PROFIT in 30 days

Inside Tom’s Journey:

From Zero to $168,000 in 30 Days: How Tom Launched His First Amazon FBA Product Using Pure Fundamentals

  • Why launching big paid off — and how Tom aligned his budget perfectly with his niche to dominate from day one

  • The real reason most sellers fail their first launch (and why Tom’s top-class listing crushed his competition)

  • The aggressive PPC launch strategy Tom used to flood his listing with sales during the critical honeymoon period

  • Why “just going live” is a death sentence for beginners — and what Tom did instead to create unstoppable momentum

  • The simple mindset shift that helped Tom move faster than 99% of new sellers (and how you can model it right now)

Inside Joshua’s Journey:

From Broke to a $2.5M Amazon Exit (and Building His Next 7-Figure Brand Right Now)

  • How Joshua went from living on $1,200/month to scaling a brand that hit $5M/year — and cashed out for life-changing money

  • The unusual first product he launched (and how you can use his early mistakes to shortcut your own journey)

  • Why hitting a $1M goal left him feeling more lost than ever — and what he did next to reignite his drive

  • The critical Amazon fundamentals that still work today — straight from someone scaling to $600k+ months in real-time

  • Why “bigger budgets” aren’t your real advantage on Amazon — and the brutal truth about cogs, margins, and market domination

  • How Joshua is now helping DTC brands flood Amazon with a strategy no agency talks about (and how you can tap into it too)

He sold his Amazon brand for MILLIONS

How he made $20k PROFIT in 1 month with Amazon FBA

Inside Evan’s Journey:

How Evan Hit $20K Profit in a Single Month (While Working a 9–5) — And His Exact Launch Playbook

  • How Evan turned a failed "done-for-you" FBA launch into a brand pulling $20,000+ net profit in just one month

  • The simple mindset shift that helped him spot winning products hidden in plain sight

  • Why Amazon’s "go premium" advice almost killed his brand — and the real strategy that’s still working today

  • His step-by-step launch framework that gets new products ranked within weeks (even in competitive niches)

  • How to build a brand people actually trust — without wasting thousands on "fancy" agency services

  • How to build a brand people actually trust — without wasting thousands on "fancy" agency services

Member Success Stories

George W

1 Million Club

After enrolling, George soon found his 'star product' and was quick to place an order. Sales went through the roof, and he faced a great problem to have - running out of stock! George has since re-stocked manytimes and is comfortably making £800+ profit per day!

Greg and Ray

100K Club

Greg & Ray saw the potential of building a brand on Amazon every day when working in their local Amazon Fulfilment Center! They quickly progressed through HonestFBA and launched their own product, hitting the £10k mark with ZERO advertising costs - seriously impressive. Well done lads!

Rosie

100K Club

Rosie ventured into Amazon FBA because she didn't like the idea of a 9-5 job for the next 30 years. After launching her first product on Amazon, she achieved immediate success and hit the 10K mark within a month! She's now got the Amazon bug and has placed anorder for her second product.

Uzay

10K Club

In March 2022 Uzay started to look for a new business after selling her restaurant chain. She soon discovered Amazon FBA and started getting coaching from Janson, despite having no prior online experience. Within a few short months she launched her own product and hit 10K soon after - amazing work!

Lynn

10K Club

Lynn decided to start a brand on Amazon after her business was forced to shut after national lockdowns. After joining the programme, she was quick to gain a solid understanding of what makes a good brand, and soon launched her own product to shoppers from around the country!

Nick

10K Club

Nick wanted to get involved with Amazon FBA after he was recommended it by a friend who was also a successful seller. After joining the training he was quick to launch his own branded product and soon joined the 10K club too!

Monika and Paul

10K Club

Monika and Paul wanted an additional income stream that didn't distract too much from their day jobs, which got them interested in looking into Amazon FBA. After overcoming countless hurdles with the help of Janson and the community , Monika and Paul reached 10k in sales and are now confident in their ability to grow both their sales and product line. Good job!

Built By Real Sellers.

Backed By A Real Family.

“Fantastic course from start to finish…”

Fantastic course from start to finish, packed full of information with great detail. The course is complex but user friendly at the same time which makes it an easy watch for beginners like myself. You can really tell they have put their heart and soul into it and genuinely care for their students’ success. Great course, would definitely recommend.

Adam Verified on Trustpilot
“Great course + great support.”

A good job at breaking everything down to a level that anyone can understand and that’s one of the things I like about this course. Before purchasing this course I had already launched my first product but due to lack of knowledge, information, and strategy, the product wasn’t very successful. However, after purchasing this course I have learnt so much about Amazon FBA than I ever did when I tried to figure out everything by myself.

The other thing I like about this course is the support you get. Always open to questions all the time and never fails to reply to me with detailed feedback whenever I asked a question.

Albert Verified on Trustpilot
“I would rate this course more highly…”

I would rate this course more highly than any other I have taken.

The course material is straightforward, easy to follow even for a total beginner, and the coaching is superb.

The price is a bargain. I've paid far more and gotten far less in return.

Karen Kelly Verified on Trustpilot
“Extremely in-depth and responsive community.”

The course is extremely in depth, with videos and content available for every single small detail from start to finish. It is everything you need to create a successful FBA store.

However, it is the Discord group that makes the programme the best around — you can ask whatever you want, whenever you want, and the guys are super responsive as well as the other members in the community. Highly recommended.

James M Verified on Trustpilot
“One of my best decisions”

This is a community I joined almost two years ago now and it’s been the most influential group to my success in building my e-commerce brand. So many good people here and we all bounce off each other to help. Alex and Tom have created a great environment as we all level up together.

Tim Verified on Trustpilot
“I have been a member for 1 year”

I have been a member of the HonestFBA community for over 12 months and have benefited massively from the community spirit and training content.

If you are interested in starting an e-commerce or Amazon business, this is a great place to start. Or if you’ve been selling for a while, you will also find great tips and a very active community of like-minded people.

Paul Longland Verified on Trustpilot
“Everything I needed to take my FBA game to the next level.”

Hands down, this program is everything I needed to take my Amazon FBA game to the next level. The HonestFBA team, the incredible global (and active) community, and the extensive resources make it an incredible investment for anyone serious about selling on Amazon.

I launched my first product within 6 months of joining this group. One of the best parts about HonestFBA is how straightforward and actionable everything is. There’s no fluff—just step-by-step guidance to help you execute and stay on track every step of the way from product ideation to post-launch strategies.

Plus, the program really helps you hone in on understanding the data, giving you the tools, and enabling you to make smarter and more confident decisions.

Make no mistake, you're gonna have to put in the work, but your chances to see successful launches with healthy margin greatly increases with HonestFBA.

If you’re ready to stop guessing and start growing, HonestFBA is 100% worth it.

Han Verified on Trustpilot
“Where do I start...”

The HonestFBA. The community where dreams flourish and are made possible. Yes it is cringey and cliché, but I owe a great deal to the mentors, the community, and the circle this community fosters.

If you genuinely have dreams of running a business, and want to speak about business with intelligent people who also love business, while casually having open access to personal advice from successful millionaires and future millionaires who have been where you were... living the dream life but still hustling alongside you on the journey... this is for you.

Even typing that out reaffirms the x1000 value I have got from this course. Just join the course and make the best decision you've ever made. Honestly.

Haris Aslam Verified on Trustpilot
“This one deserves it.”

I'm not usually someone who writes a lot of feedback, but this one deserves it.

I've seen many Amazon gurus showing off their Lamborghinis and luxury lifestyles, and I never felt like signing up for their courses. I almost gave up until I saw a random video on Instagram from HonestFBA. It talked about Amazon FBA without the fluff — it felt genuine.

The message was clear: selling on Amazon is not as easy as many gurus claim, but it’s also not as hard as you might think.

The course provides a lot of tools, and if that’s not enough, you have access to a diverse and growing community with different levels of experience and backgrounds.

I believe everything happens for a reason — and after 6 months, I still believe it’s one of the best decisions I’ve made for my professional life.

Mert Verified on Trustpilot
“These guys are the real deal.”

I can truly say that HonestFBA has completely changed the trajectory of my own brand and my results with Amazon FBA and ecommerce. They're experts not only in Amazon FBA, but also have amazing competence and proven results in DTC and TikTok.

They're at the cutting edge of what actually can work in 2025 and there aren't many communities that can say that. The founders are still active contributors to this day and the passion is clear to see!

Alex Gardner Verified on Trustpilot
“100% the most genuine FBA teaching company in the world!!”

I was a bit lost in life, hit middle age, dreamed of being my own boss but no direction on how to get there or make it happen... Until I Discovered HonestFBA on YouTube.

Since joining in Jan 2025 my life has changed, my confidence has grown, my skill set has exceeded my expectations and I'm on track to soon be placing my first order.

The amount of weekly video training calls, the masterclasses with external experts, the hands-on approach Jenson, Alex and Tom have, far exceeds my expectations.

The community is invaluable to everyone on this journey. From day one I was made to feel like family and someone is always there to give advice, guide, and support you.

If you want more from life, you want to be in charge of your dreams and take an exciting leap into Amazon FBA, selling on TikTok, then HonestFBA is where you need to go!

Zoe Cino Verified on Trustpilot
“Great comprehensive, detailed, and also intuitive course.”

Great comprehensive, detailed, and also intuitive course. Because of the length and depth, suitable both for beginners as for advanced learners. Highly recommended.

Andrej Verified on Trustpilot
“The best E-commerce course around!”

If you're dreaming of or have the aspirations to become a top e-commerce seller (and beyond) then this is the course for you!

The coaches are really transparent and recently did a masterclass which showed us not only what they sell now (and are smashing it), but also explained the mistakes they made along the way.

Obviously you will need to put in the work and there will be bumps in the road, but what business doesn’t come with this!

All of the coaches are really successful people and don’t want us to make the same mistakes that they did.

Fergy Verified on Trustpilot
“The best FBA course out there.”

The founders are in the trenches, selling on Amazon themselves and share their precious experience. The community also has great experienced sellers and the inputs and knowledge is incredible.

On top of that, there are often experts from other e-commerce fields that come and share their science. Whether you are a new or experienced seller, there is still tons to learn and HonestFBA is the best to learn from.

Karl Verified on Trustpilot
“The team absolutely puts the community first.”

No BS, up-to-date content on the landscape of Ecommerce to enable you to make it happen.

If you are willing to listen, raise your hand and put in the effort, there is no way you can’t make it work. The plus is doing it alongside a group who cheer each other on.

Troy Verified on Trustpilot
“I was hesitant... but I was so wrong!”

I was hesitant at first about joining. All of the team are fantastic and are all very successful e-commerce sellers.

Nothing is too much trouble to these guys and if you are serious about getting started with FBA PL then don't hesitate to hear them out.

Mark Ferguson Verified on Trustpilot
“They genuinely care — and it shows.”

Alex B, Tom and Janson are always there to answer questions and provide the support you need to succeed on Amazon FBA. They genuinely care about helping you make it work and don’t just give surface-level advice—they offer real, actionable strategies you can apply right away.

What sets The Honest FBA Course apart is their honesty and transparency. No false promises or hype—just real guidance from people who truly know what they’re doing.

Whether it’s product research, branding, or scaling, they break everything down in a way that’s easy to understand and implement.

A huge shout-out to the rest of the Honest FBA team—Tom H, Charlie, Evan, and by no means least, Alex G—for their ongoing support and guidance. This team truly goes above and beyond!

If you’re looking for a supportive community and expert mentorship, this is the place to be. Highly recommend! 🚀

Richard C Verified on Trustpilot
“Practical, Step by Step, Amazing course”

Amazing course. I am very impressed with the step-by-step videos and guidelines along with quizzes to validate and reinforce my understanding.

I had purchased another course 3 days earlier but returned it — it was not engaging and wasn’t to my liking.

I’ll update my review once I complete all the modules (200+). I’ve already submitted to create my LLC using Bizee.com’s easy-to-use interface.

I am able to put to good use the information provided in this course. I would give 10 stars if I could!

Keep up the excellent work — HonestFBA team.

Manoj Verified on Trustpilot

At this point, you’ve got a choice to make…

You can close this page… keep doing what you’ve been doing… and stay exactly where you are six months from now.

Or, you can take the first real step toward building a brand that pays you every month, scales into an asset you can sell… and gives you freedom most people will never taste.

We’ll help you. But you have to make the first move.

👉 I'm Ready to Build My Brand — Apply Now"Six months from now, you’ll either wish you started today… or be glad you did."

DISCLAIMER: You recognise and agree that we have made no implications, warranties, promises, suggestions, projections, representations or guarantees whatsoever to you about future sales or results, or that you will earn any money and that I have not authorised any such projection, promise, or representation by others. You must obtain advice on taxes (sales tax, VAT, income tax, business taxes, etc.) from a tax professional. You must obtain business formation, legal and patent advice from a legal professional. We take no responsibility for any information given that falls under those categories. You accept that we are not a tax or legal professional. You must consult a legal professional for advice on these topics. We make absolutely NO guarantee of success, monetary or otherwise, and we take no responsibility for any time or money spent in relation to this course, products, advertising, my assistance, or otherwise. Only one person may access the course per purchase. If a user is seen allowing others to use his account to access the course, that person will be removed the course without a refund. You may not share this information with others not enrolled in the course. If you are found uploading these videos or sharing information anywhere else, you will be removed without refund. The Facebook group is there so everyone in this group and converse about topics of this course. Results may vary. Accept that although you follow this course, you may not receive the sales or income desired. I am not responsible for your well-being or your income. Please be aware of this. This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc. The terms and conditions cover services that are provided by HFBA Trading Limited ("HFBA", or the "Company"), a company incorporated in Malta (No. C107370).